Meet Ashley

Ashley (she/they) is a self taught graphic designer, event coordinator, brand visionary, creative and artist, who’s spent nearly her entire life in the PNW, chasing more time in the mountains & forests near and dear to her heart. While graphic & web design is her bread & butter, she moonlights as a model, photographer, content creator, copy & freelance writer and spends her summers directing mountain bike events.

In her past life, she worked for herself as a massage therapist, ran a small chiropractic clinic and worked in food service for a decade. She was the founder of small mountain bike apparel brand, Cosmic Dirt, as well as part owner and operator of a New Zealand Style ice cream truck. With both of these businesses now closed (ice cream truck lives on as Kiwi’s Cones!), she pursues creative freelance work, event production, and art full time.

Ashley has been published in Outside Magazine, and featured in magazine ads & billboards for many large outdoor brands, and worked as the festival director for Evergreen Mountain Bike Festival in 2024, and for a print shop doing production design in 2025. Everything marketing and brand related, she's done a bit of it.

Bikes are her truest passion, but any time spent outdoors is her happy place. You can also find her skiing, dirt biking, swimming, hiking, off-roading, creating art, cooking and laughing about everything.

She's passionate about finding ways to help small businesses succeed and build a loyal customer base, while remaining authentic and community-serving. She prides herself on being authentic in all her business relationships, and brings a fresh perspective and down-to-earth vibe to any project. No white collars here.